For a Good Cause
The video was shot with the intention of raising awareness for homeless people in the area. The idea was also brought about to try and raise additional donations, so the ministry could help others who were facing similar challenges to Jim. His three minute video was shared far and wide, achieving both goals and showing how far a simple act of kindness could take anybody, no matter where in the world they might be based.

For A Good Cause
Not Always Enough
After going viral online, everyone thought that Jim would be able to start turning his life around. People showed their support for him on the street and online. Sometimes, life has other plans for us. A short while after the makeover, he was arrested for trespassing. Addiction can have a tight grip on the lives of anyone, and as his case shows, a physical transformation is not always enough. Mental health support is very important, too.

Not Always Enough